Business Writing Articles and Workshops by Freelance Writer Jane Sherwin

Home Health Care Communications

WordDrive Communications, headed by expert health care writer Jane Sherwin, offers communications support to home health agencies and Visiting Nurse Associations.

Are you too busy to make sure your communications are well-written and effective?
Do you wish you had a writer on call who understands the work of home health care?
Are you concerned about making optimal use of your financial resources?

Home health care is emerging as a key player in health care reform—and this means growing competition. Whether you have just launched your home health services agency or are an established service, you need to communicate well with referral sources, patients, and the public.

At the same time, patients are going home sooner, Medicare has new requirements for quality reporting, and experienced nurses can be hard to find. You may be at your wit’s end with certification, licensing, staff training, and all the other tasks that can contribute to your success.

WordDrive Communications can help you communicate not only with case managers and physicians, but also with lawyers, estate buyers, and children of elderly parents. I’m an experienced writer who knows how to listen to my clients and produce clear, powerful prose that makes a case for your excellence as a home health service. I’ve been writing about health care for many years, and I know how to write about both clinical and non-clinical matters.

I offer several reasonably priced packages to help you convey your particular strengths and bring out the benefits of using your services. Perhaps you concentrate on helping seniors remain in their own homes? Or perhaps you have pediatric nursing strengths you’d like more referral sources to know about? My writing reflects your style and voice, and helps you reach a wide audience.

“WordDrive was very helpful in getting the brochure done—I knew what I wanted to say but I had no time. All we had was a one-page handout. We were a startup and it was just me doing everything. I needed someone else to do the word-smithing and organize all my thoughts. Our brochure remains our key item for all marketing leads, including professional staff, clients and their families, and health fairs.”

—Lisa O’Loughlin, BS, RN
Intercity Community Care
Malden, MA

Home Health Care

“Your writing makes us look great -- it's professional, interesting, engaging. And, best of all, you deliver exactly what I had in mind. I can give you a brief outline of what I'm looking for, with little or no direction, and you just run with it. This is good, because I’ve got a million things on my plate, and don’t have time to do the work myself. Thank you for making my job easier.”

— Mary Ann Dalton
Director of Planning & Community Relations
Somerville-Cambridge Elder Services
Somerville, MA